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- I published W articles using the keyword golden ratio , and I'm gonna tell you what happened , My name is Doug Cunning ton , I'm the founder of Niche Side Project , and I also made up the keyword golden ratio , I'vie been testing it for a few years , and I'll tell you a little bit more about it , On my channel I normally talk about , Amazon affiliate marketing, , productivity and project management , If it's your first time here, have a look around , If you like it, subscribe , I published these W articles , that were keyword golden ratio compliant , GKR is what I'll just say , So the KGR is a data driven way to find keywords , that are under served on the internet , Basically it's the supply and demand of keywords , So you could find these keywords where , essentially, you could publish content on your niche site , and it'll rank without back links , Back links are sort of tricky , A lot of people hate building back links , they don't understand how to build back links , and it's a struggle to build back links , So the fact you can publish content , without building back links , and have it rank and make money , well that's huge , The other part is, if you're gonna publish W articles , it's really hard to build back links to all those posts , So the fact that I did't have to build back links , made it possible, otherwise it would be like , an unmanageable mess publishing all this content , then having to figure out how to build back links to it , By the way, it was mostly affiliate content reviews , which are a little more difficult to get back links , to, like a piece of affiliate content , because you know, if you write a guest post for someone , they don't really want to link to your affiliate content , So what happened after I published all this content? , Well, traffic went up and revenue went up , In fact, I can tell you that in January of W , revenue for this particular site was about $W, not much , I mean it's nice to make W bucks on a website passively , but at that point, it wan't really ROI positive , I started getting a little bit more traffic , and a few more back links here and there , But it really wan't, you know , going through the roof or anything like that , So in May and June of W , I decided I was gonna publish a lot of content , so I found about W KGR phrases , and started hiring writers , Now the thing is, if you're going to build a team , you must do it slowly , You have to hire someone and then train them , make sure they're good before you hire more people , even if you have, like, an unlimited budget , and unlimited time , you would still have trouble hiring , say, five writers all at once , and then trying to get them to do all this work , The reason why is, they will have questions , about the process, they may need , to tweak some of their writing , or the way their formatting it , and let's say you hire five writers , and each person asks you one question , each day, five days a week , That's a lot of questions , That's a lot of emails going back and forth , so even if you have unlimited time and unlimited money , it's gonna be frustrating , Basically, whenever you hire people , whenever you outsource a job , it's gonna go a little slower first , until everyone is communicating properly , everyone is trained in , It just takes a day or two or maybe a week , depending on how quickly they're working , to get trained and then move forward , The key thing, right, is to grow slow , So I hired one writer at first , and we worked together for about a week , she wrote a couple articles for me , Then the following week, I hired , a couple more writers and trained them , Now each time I hired new people , I was improving my process, right? , So when I worked the first week with the first writer , I knew the common questions that writers would have , I learned there were gaps in my process , gaps in my documentation so I needed to improve that , So when I hired the other two writers , there were fewer questions and I could anticipate , what questions they may ask and tell them beforehand , So everything got a little bit , everything got a little bit faster , After I hired a few more people, a few more writers , like two more, I had five total , I realized that I was the bottleneck , and I needed to hire someone to , take the written content, draft it into Word Press, right? , So that was taking me a long time , So I hired an editor/content manager , She would edit the grammar in the article in general , and then she would also format it in Word Press , she'd move it over to Word Press and do all the subheadings , and add images, embed a video, stuff like that , By the way, if you're interested in getting the task list , and basically everything you need to hire people , to do the same kind of work , check out the link in the description , I'll put a link in the card as well , Basically, you could download all my content templates , and you can hire your own team , There's a job listing that I used in Up work , and it's really everything you need , So if you're interested, be sure , to check out the link below , Once I hired this content manager , it saved me, like hours , So it would take me like an hour to do the editing , and formatting and uploading and all that stuff , But after I hired someone, it would take me like , three minutes to double check their work , Now I had to give them a Word Press log in , but you don't make them an admin or anything like that , You just make them an editor or maybe an author, right? , So go check out the different roles , that a person can have in Word Press , figure out what's right for you , I made the person an editor but double check on your own , and make sure it's right for you , So they would draft the content , and essentially I would just log on , check out the drafts, take a quick look , make sure the affiliate links were proper , and then I would hit publish , and it would take me like three minutes , instead of like, W minutes , It was amazing and I saved so much time , As the team got trained , and everyone knew what their role was , I was able to go to the writers and say hey , you're only doing two articles per week right now , do you wanna do five articles per week? , Let me know , A lot of times they would , They wanna work with one person , instead of like, five or six people, right? , They don't wanna keep getting one-off jobs , If they like working with you , well sure they will stick with you for a long time , After everyone knew what they were supposed to do , and we were communicating well , I just asked the writers if they wanted , to write more and they did! , So I upped it and they were writing quite a bit , Now I mentioned I'm growing slowly , so I could tell you the first month , I think I only published like, W new posts, right? , But the second month it was like W , then the third month I published, like, W , so once I had the system down , I knew that I could publish way more , and again, even if you have unlimited resources , unlimited money, it's a little difficult working with a team , especially a team that is not located in the same place , you're typically just using email or texting , or chatting back and forth for your communication , So keep that in mind , It takes a little work to build a team , and the communications are really important , you need to make sure you have that down , before you start scaling up , So what happened? , I'm taking a lot of time telling you how I did it , basically, the site made about W bucks in January W , by December of W, the site made $W,W , or just short of that, it was like $W,W , or something like that , So the value of the site increased by a huge amount , If you take the average monthly earnings , and the profit and all that stuff into account , you know, the value of the site , went up by like $W,W or something like that , Now, you may be thinking, Doug, that sounds expensive , if you're hiring these writers , you're publishing W articles and so on and so forth , you're right, it cost about $4,W , I spent $3,W on the content , paying writers to do the writing , so $3,W , For the content management role, I spent about $W , So I published W articles and it cost about $W , for the editors and stuff to draft it, that's it, right? , So you can see the value of the site , like I just mentioned it went up by over $W,W , Aside from the time, the monetary investment , was about $4,W , If you're thinking hey Doug , I don't have the money to invest , Well, you can just reinvest the profits , As I mentioned, the site was making , about $W per month in January , it was slowly growing so I think by June or so , it was making $1,W a month , As I mentioned, I was growing slowly , so you could just reinvest the profits , back into the business via content , Then as the site grows more, you can continue to reinvest , So for me, I never laid out additional revenue, right? , I never laid out additional capital , to invest into the content , I merely reinvested , So I definitely took a slow approach , for one reason, it's a great case study, right? , To show reinvestment and the value you can get out of it , and at the time, I wan't super confident , in the keyword golden ratio yet , Let me know in the comments if you'vie used , the keyword golden ratio, by the way , But I hear that people are using the keyword golden ratio , they're making hundreds of dollars , per month with a young site , or multiple thousand dollars per month , on a fairly young site just by , using the keyword golden ratio , It's that powerful , So at the time in W I was testing it out , it was starting to kind of work , but at this point, I'm fully confident , I'vie seen it work on multiple sites of my own really well , and then I'vie seen it on a lot of other people's sites too , So if you have any question about scaling content , or anything like that, let me know in the comments , The question of the day is have you , scaled content like this? , Have you published over W articles , and if so, what happened? , Was it worthwhile? , Were you able to get a positive ROI? , And yeah, just tell us about it below , Again, I'm Doug Cunning ton , If you liked the video, please subscribe , Don't forget, you can get all the templates that I use , you know, I don't hold anything back , so just check out the description below , or click the link and you'll be able to get those templates , Thanks .